Digital Product Design — UX That Ships and Sells
Most product design dies in the handoff to engineering. We embed design with the engineering team from week one, so what's designed is what ships — and what ships is what users actually use.
- 1Research5–8 user interviews, JTBD framing
- 2ArchitectureFlows, IA, content model
- 3DesignWireframes → high-fidelity in Figma
- 4PrototypeClickable, validated with real users
- 5ShipDesign QA on every PR, not just final
First production-quality screen ships by week 6 — research never sits in a doc.
What you get
When it fits
- Your product is competing on UX, not on price or distribution
- You're shipping a new product, redesigning an old one, or unifying a sprawling design surface
- Engineering is ready to ship to a design system instead of pixel-perfect mockups per screen
- You'd rather research before building than rebuild after launching
When it doesn't
- The team will not implement what's designed — design without engineering buy-in is wasted
- You need a logo or marketing visuals — that's brand work, hire a brand studio
- There's no budget for research and engineering has free reign anyway
Process
Discovery starts with 3–5 user interviews and a heuristic review of the current product (if any). Then design sprints in 2-week cycles: research → design → prototype → user-test → engineering kickoff. The first feature ships to production by week 6.
Full delivery processPricing
Project-based ($30–120k for a focused redesign) or design pod (1–2 designers + research) at monthly retainer. Always includes design QA during engineering — design without QA tends to be designed twice.
See engagement modelsCase studies
FinTech Mobile Banking Platform
Secure, AI-powered mobile banking serving 500K+ users with instant transfers and biometric authentication.
AI-Powered Applicant Tracking System
Comprehensive ATS solution with AI-driven candidate matching, automated resume parsing, and real-time recruiter-candidate communication serving 10K+ monthly candidates.
FAQ
- Do you do research or just visual design?
- Both, and research first. We won't design without at least 5 user interviews — sometimes the answer is 'the feature you're asking for isn't the right one', and we'd rather tell you in week one than design the wrong thing for a quarter.
- Do you provide design systems?
- Yes, and they ship in code. A design system that only exists in Figma is design debt; we build it as a real component library (Storybook + tokens) so engineering can pull components directly instead of rebuilding them from screenshots.
- How do you handle accessibility?
- WCAG 2.2 AA from day one — contrast in the tokens, focus states in every component, keyboard flows in the prototypes. Retrofitting accessibility costs 3–5× more than designing for it; we don't ship designs that fail an audit.